From 500 to 18,000 Monthly Pinterest Views

How I Grew My Pinterest Views: A Step-by-Step Guide

If you’re anything like me, you’ve spent hours scrolling through Pinterest, pinning home decor ideas, recipes, and dream vacation spots. But when I started using Pinterest strategically, I realized it wasn’t just a mood board—it was a traffic goldmine. I went from a meager 500 Pinterest views a month to a staggering 18,000, in 30 days, and I’m here to share exactly how I did it.

Whether you’re a blogger, small business owner, or just curious about Pinterest’s potential, this post is packed with actionable tips to grow your Pinterest views and turn casual scrollers into engaged followers. Let’s dive in.

Step 1: Understanding Pinterest as a Search Engine

Before anything else, I had to shift my mindset. Pinterest isn’t just a social media platform—it’s a search engine with visual flair. People come to Pinterest to search for solutions, inspiration, and ideas, not just to passively scroll.

This revelation changed how I approached my content. Instead of focusing on my personal interests, I focused on what my target audience was searching for. By aligning my pins with popular searches, I tapped into Pinterest’s massive potential.

Key takeaway: Pinterest rewards creators who understand its algorithm. Think like your audience and provide solutions.

Step 2: Setting Up for Success

To grow from 500 to 18,000 Pinterest views, I had to make sure my profile and boards were optimized. Here’s what I did:

Optimize Your Pinterest Profile

Choose a clear username: I changed mine to reflect my blog. Instead of a random handle, I chose the name of my blog (thatcorporatelife).
Write a keyword-rich bio: My bio explained what I offer and included keywords like “corporate life” and “blogging”
Use a professional profile picture: A high-quality image adds credibility. I personally went with my logo.

Create Relevant, Searchable Boards

I audited my boards and deleted the irrelevant ones (goodbye, “random memes” board). Then, I created niche-specific boards with clear, keyword-rich titles like “Mental Health Hacks for Corporate Life” or “Blogging tips for business and growth.” Each board became a targeted repository of valuable content.

Step 3: Keyword Research is Key

SEO isn’t just for Google—it’s crucial for Pinterest, too. Keywords help your pins surface in search results. Here’s how I found the right ones:

Use Pinterest’s Search Bar: Typing a keyword into Pinterest’s search bar reveals related terms. For example, searching “home organization” suggested phrases like “home organization hacks” and “small space storage solutions.”
Spy on Competitors: I studied high-performing pins in my niche to see what keywords they used in their titles and descriptions.
Leverage Tools: Tools like Pinterest Trends and Google Keyword Planner helped me find trending topics and align my content accordingly.

Pro tip: Sprinkle keywords naturally in your pin titles, descriptions, and even image file names.

Step 4: Create Stunning, Clickable Pins

Pinterest is all about visuals, so I invested time into creating eye-catching, high-quality pins. You don’t need a graphic design degree—just the right tools and strategies.

Design Basics That Work

Use Vertical Layouts: Pinterest prefers vertical pins with a 2:3 ratio (e.g., 1000×1500 pixels).
Add Text Overlays: A compelling headline on the pin itself grabs attention. Think “10-Minute Healthy Snacks” or “5 Budget-Friendly Travel Tips.”
Choose Bold Fonts and Colors: High contrast makes text easy to read, even on mobile.

Tools I Love

Canva: My go-to for designing beautiful, customizable pin templates.

Step 5: Pinning Consistently and Strategically

Consistency is the secret sauce for growing Pinterest views. But I didn’t just pin randomly—I pinned with purpose.

My Pinning Routine

Pin Daily: I aimed for 10-15 high-quality pins per day, a mix of my content and others’ (to keep my boards active).
Focus on Fresh Pins: Pinterest loves fresh content, so I frequently created new pins for existing blog posts.
Schedule with Pinterest: Pinterest allows you to schedule 100 pins, so I also make sure I have my own pins scheduled for the next 10-12 days.

Join Group Boards

Collaborating with others in my niche amplified my reach. I joined group boards where like-minded creators shared content.

Step 6: Write Click-Worthy Pin Titles and Descriptions

While the visuals catch people’s eyes, the titles and descriptions seal the deal. This is where keywords and copywriting come into play.

Crafting Perfect Titles

Use power words like “ultimate,” “easy,” or “quick.”
Highlight a clear benefit. For example, instead of “Meal Prep Tips,” write “5 Easy Meal Prep Tips for Busy Weeknights.”

Write Engaging Descriptions

Incorporate your keywords naturally while sparking curiosity. For instance:
“Discover 10 budget-friendly DIY decor ideas that will transform your living space. Perfect for renters and small spaces!”

Pinterest allows up to 500 characters for descriptions—use them wisely!

Step 7: Analyze, Adjust, and Scale

Once I had my strategy in place, I regularly analyzed what was working (and what wasn’t). Pinterest Analytics became my best friend.

What to Monitor

Impressions: How often your pins show up in search results.
Saves: A sign that your pins resonate with your audience.
Clicks: The ultimate goal—traffic to your site!

How I Adjusted

If a pin wasn’t performing well, I tweaked its design or description.
I doubled down on high-performing content by creating similar pins or expanding on the topic with new blog posts.

Step 8: Stay on Top of Trends

Pinterest is highly seasonal and trend-driven. Planning content around popular trends gave me an extra boost.

How I Stayed Trendy

Pinterest Trends Tool: This tool shows what’s trending over time and lets you plan ahead.
Seasonal Calendars: I created pins for seasonal topics like “fall decor ideas” or “summer travel hacks” well in advance.

Step 9: Build an Engaged Community

Growing Pinterest views isn’t just about numbers—it’s about creating value and building relationships.

Foster Engagement

Respond to comments on pins to build a sense of community.
Follow creators in your niche and share their content—it’s a great way to grow your network.

The Results: From 500 to 18,000 Pinterest Views

Implementing these strategies wasn’t an overnight success. It took consistent effort, patience, and a willingness to adapt. But within 30 days, my monthly Pinterest views skyrocketed to 18,000—and they’re still growing!

Here’s why this matters:

Increased blog traffic: Pinterest became my #1 referral source.
Higher engagement: My followers were saving and clicking on my pins, driving deeper connections with my audience.

Final Thoughts

If you’re struggling to grow your Pinterest views, know that it’s absolutely possible with the right strategy. By understanding Pinterest’s algorithm, creating visually stunning pins, and engaging with your audience, you can turn Pinterest into a powerhouse for traffic and growth.

Remember, consistency is key. Keep testing, learning, and adapting—and soon, you’ll see those Pinterest views climb.

What strategies have worked for you on Pinterest? Let’s chat in the comments!